It Is On!

Marketing

This tag is associated with 51 posts

Big News: a brand new beginning…

Hello all, I’ve been rather useless on this site lately, but the reasons are valid. I’ve hinted a few times that I have some rather big news, and now is the time to share it to the world. On Monday I will finish up my day job and become a Full Time, Self Employed, Self … Continue reading

Author Marketing: The Perfect Author Promotional Kit

Business Cards, Leaflets, and Bookmarks Oh My! It may seem crazy that authors need such things, but I hope to give you a few tips as to why they play a part in your author marketing. You may feel such items belong in a book launch, but I can assure you they play a part … Continue reading

The Turndog Tales: 08/04 – 13/04

Hello everybody and welcome to the Turndog Tales, a round up of the week’s best news. I’ve been on an off with my Blog Posts in the last week or so, and I’m afraid this will continue in the coming weeks. I have some news to tell you all, but I’ll leave that for another … Continue reading

Author Marketing: How To Create A Killer Author Press Kit

Remember Newspapers? You know, those paper things that came through your letter box each day with news, and comics, and adverts for hair growth products. I know it’s hard to believe, but apparently these things still exist, although like most things they now rely on the Interweb to reach people. So, do Newspapers, in its … Continue reading

Author Marketing: Can Stumbleupon Help Your Author Platform?

If you write they shall come. This, unfortunately, is a load of crap on a stick! Yes content is king, and yes the only true thing that matters is your writing and improving your craft. However, if you put it on a public Blog then you want eyes to see it. If you didn’t, well, … Continue reading

Author Marketing: Guest Blog Your Way To Stardom

Want to have an author platform where thousands of people visit each day? How about becoming one of those respected Bloggers appearing on a variety of sites, get paid to do so, and come away with awards year after year? It’s a tough thing to achieve and doesn’t happen overnight, but I’m here with a … Continue reading

The Turndog Tales: 25/03 – 30/03

Welcome everyone to another edition of The Turndog Tales, my weekly round up of all the best news I’ve come across. I’d like to wish a hello to all those returning, and also to those who are visiting for the first time. I’m blessed by your presence and having a few minutes of your time. … Continue reading

Author Marketing: How To Real World Network

Yeah Twitter might be great, but what about actually speaking to people face to face? Is it so horrible to imagine? Are we so socially awkward the idea of shaking a hand makes our stomach turn? The online world is great, but author marketing still needs some real world networking and that’s exactly what we’ll … Continue reading

Author Marketing: Are Podcasts Dead Or The New Saviour

Is Podcasting dead? Some people would argue it is with the ever-growing video landscape. However, there are still thousands of people Podcasting, and quite a few notable folk who use it as part of their author marketing. In fact, some people can attribute Podcasts to the success of their author platform; so surly the thought … Continue reading

2012 SXSW: The Future Of This Blog

Sometimes taking a step back can make all the difference to your future. Take a few moments to smell the Roses and you may find they’re actually Tulips…with Skittles instead of soil…and ears instead of petals. Going to 2012 SXSW did that for me, and the ideas I had from the talks I went to, … Continue reading

2012 SXSW: Merchandise + Authors = Cheese & Chicken

I’ve been wittering on about 2012 SXSW all week, but I promise there are only two more posts to go. Today I want to talk about merchandising for authors, a crazy consideration for most. The thing is, I was sat in a talk about crowdsourcing (as discussed in the last post), and a good chunk … Continue reading

The Turndog Tales: 18/03 – 23/03

Hello everybody, it seems an age since I last did a round up of the week’s best news, but the truth is I’ve only missed one week. I’ve returned from 2012 SXSW with plenty of ideas and vigor, so I hope you’ve been reading my recent posts, but if you haven’t please Click Here. It’s … Continue reading

2012 SXSW: Is Crowdsourcing The Future?

After my visit to 2012 SXSW I took in some great talks from some great panellists. They were music based, but the subjects got me thinking about my own writing and author platform. Music and Books are not that different, and are going through, or have been through, some very similar things. One talk I … Continue reading

2012 SXSW: The Future Of Publishing?

2012 SXSW may have been the central focus for the music and interactive industries, but the span of expertise covers all corners of the business stratosphere. My outlook on things is this: an expert is a valuable source and you should look to listen whenever you can. With a little out of the box thinking … Continue reading

2012 SXSW: The Famous Five

I’m back everyone, and although I left part of my mind back in Austin (I do hope it returns at some point this week), I’m back and raring to go with lots of new ideas for this Blog and beyond. For those of you unaware, I have just been to 2012 SXSW in Austin: a … Continue reading

The Turndog Tales: 04/03 – 09/03

Got that Friday feeling? Don’t worry; I’m here to help pass the time with some stories of the week gone by. Just a quick note that I won’t be doing a Turndog Tales next week because I’ll be in SXSW and therefore too busy watching bands, drinking, and generally wondering around Austin aimlessly. That is … Continue reading

Author Marketing: How To Youtube Your Author Platform

Once upon a time video killed the radio star. Then Youtube came along and killed everything else. You might think that’s the end of the story, but it’s just the beginning, and aspiring authors from all over the globs can use video to help leverage their author platform. Welcome back to The Millionaire Plan: author … Continue reading

The Turndog Tales: 26/02 – 02/03

The sun is shining (although its still cold) and the weekend is just hours away. As you read this you’ll no doubt be counting down the minutes to the end of work, so let me help pass a few minutes and offer some links from the weeks best news. The Turndog Tales is back people … Continue reading

Author Marketing: The Hufflepuff Of Social Media

Let’s face it, in terms of Harry Potter, Hufflepuff is the black sheep of the family. They’re not evil, or brave, or intelligent; they’re simply…well, Hufflepuff. It’s there to make up the numbers and I have a similar way of looking at particular Social Media sites. They have a purpose, and for some they will … Continue reading

Author Marketing: How To Conquer Facebook!

800 million people love Facebook, but is it something an aspiring author needs in his or her life? That’s the big question, isn’t it? It’s easy to say yes; to join and have a presence, but then let your account fester away and do absolutely nothing with it. In the past week or so I’ve … Continue reading